What the session actually is
No hard sell, no obligation, no catch. It's 30 focused minutes where we look at where you're stuck and map the fastest way forward, whether you ever work with us or not.
-
No Pitch, just diagnosis: You will leave with a clear read on what's actually capping your growth, and you can act on it with us or on your own.
-
Straight to your bottleneck: We don't waste the 30 minutes on small talk. You bring your biggest roadblock; we go right at it.
-
Built by someone who's done it: This isn't generic advice. It's run by an engineer who's built artist brands from the ground up: sound, story, and strategy.
How We Work
Great releases aren't luck, they're a cycle. Here's the system we run with every artist, from first idea to studying what the numbers tell us for the next one.
-
Define your Direction: Before a single track, we lock who you are and who you're for. Identity first.
-
Create the Music: The art itself, made with intention instead of guesswork.
-
Prepare the Music: Make sure your song is professionally completed and ready for release. Production, mixing, and mastering are purchased separately and are not included in Artist Development.
-
Build the Release Strategy: timing, rollout, and the plan that gives the song its best shot.
-
Create the Story & Content: The brand, the narrative, the content that makes a stranger remember you.
-
Release & Promote: Putting it in front of the right people, the right way.
-
Build the connection: Turning listeners into a real audience that comes back.
-
Study the Results: Reading the data, then feeding it back into a sharper direction. The cycle repeats, better each time.
Ready to Build Your Artist System?
Skip the free session and enroll directly in the complete 90-day Artist Development program.
Artist Services
199$Every monthDone-with-you creative and marketing support that builds your brand, prepares your releases, creates campaign assets, and helps execute your music marketing.- Everything in Artist Development
- Artist Brand Foundation
- Ongoing Brand Development & Maintenance
- Monthly release strategy and Marketing plan
- 1 Active release campaign at a time
- 1 custom cover art per active release campaign
- Up to 4 Promotional graphics per month
- Social Media Marketing Support
- Promotional copy & captions
- Content Planning
- Campaign scheduling & coordination
- Organic music Promotion
- Paid advertising campaign management
- Monthly campaign adjustments & optimization
- Music & Release Feedback
- Ongoing Artist Services Support
- Up to 2 reasonable revision rounds per standard creative del
- Preferred member pricing on eligible Prodello Services
Artist Development
49.99$Every monthGuidance for independent artists to strengthen their brand, plan releases, understand their audience, and build a strategy they can confidently execute.- Artist Brand Development
- Artist Positioning & Identity
- Artist Story & Messaging
- Target Audience Development
- Visual & Creative Direction
- Brand Consistency Guidance
- Release Strategy & Planning
- 30-Day Preferred Release Planning
- Content & Promotional Direction
- Music & Release Feedback
- Monthly Strategy Review
- Artist Career/Release Guidance
- Access to Prodello Resources & Reccommendations
- Preferred member pricing on eligible Prodello Services
Hear it from the Artist
Mauve is an independent artist focused on building a clearer identity and a more intentional release process. Through Prodello’s paid Artist Development sessions, we defined her positioning, developed content pillars, and created a structured rollout plan for her single “Come Around.”
Let’s find your bottleneck.
Answer a few quick questions and we'll get you booked. It's free, it's 30 minutes, and you'll leave with a clear next step.